Discover a New Chapter of Love and Companionship—Tailored Just for You.

After decades of life experience, you know what you want and need from a partner. Reclaim the joy of meaningful relationships with the guidance, tools, and support designed for singles just like you.

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Dating Backward

A practical guide to dating and finding your soul mate

Inside You’ll Discover

The Four Cornerstones of Great Relationships and why they are important for a successful healthy relationship.
How to create your own personalized “Must Have” and “Deal Breaker” lists to keep you focused on what’s important and avoid settling for less than extraordinary in your relationship.
How to develop and maintain great communication, a key to all extraordinary relationships.
How to recognize a healthy relationship and avoid toxic relationships quickly before you invest too much time and emotional energy with the wrong person.

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What People Are Saying

"Great practical information given in a easily understandable way."

"I am not a big reader, but this book is fantastic. Great practical information given in a easily understandable way. I underline a lot and see not only things to do differently, but things I do right as well. Since starting I have found and nurtured a exquisite relationship and we read pieces together and discuss.

Thanks for a great tool."

William

"Excellent book!"

"Excellent book! Every single person needs this to help them understand themselves."

Susan

"This book was comforting after leaving a toxic relationship."

"This book was comforting after leaving a toxic relationship. It reaffirms that as hard as it was and still is, the relationship was not good for me and causing me unnecessary stress. You need more than love to make a relationship work and even though I am not emotionally ready to get back into the dating scene, I have a clearer understanding of what I want and will settle for no less. Good read!"

Learn the Art of Dating Intentionally

Dating Made Simple Academy is for individuals that are Single (never married), Divorced, or Widowed and recognize that dating has changed dramatically in the past 30 years. Learn to avoid most of the broken hearts of toxic relationships.

My online course is designed to take you step-by-step through a proven program to help you become intentionally focused on finding your soul mate.

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Personal and Group Coaching

Dating can be difficult for anyone. It's especially frustrating to feel that no matter how much effort you make, you still can't form or maintain a successful relationship. Many people in this situation choose to hire a dating coach. Regardless of how long you've struggled with dating, coaching can help you too.

Among other things, I try to help you overcome insecurities or potential confidence issues to engage in the world of dating more successfully. Here's what hiring a dating coach can do for you.

Give Unbiased Tips
Suggest New Places To Meet People
Help With Your Conversation Skills
Boost Confidence
Help You Learn What You Want
Give Pointers For Dating Online Profiles

Personal and group coaching is where you'll find more personalized help.

"Dabbling" with your dating life, going on an occasional date, striking up a few conversations online that go no where is not the answer. And, you probably realize that it's time to start doing something different.

This is where you start to make the change.

Schedule Your 30 Minute Discovery Call

Stop Settling for Less and Start Building the Extraordinary Love You Deserve

Hi, I’m Rick Soetebier, author and dating coach. My mission is to help midlife singles—like you—break free from the patterns and advice that keep you stuck in unfulfilling relationships.

Here’s the hard truth: most of what you’ve been told about finding a great relationship is wrong. You’ve likely been told you have to settle, to compromise, to accept what’s “good enough.” But “good enough” isn’t enough—not for a love that lasts.

Maybe you’ve lived this story. You entered a relationship that seemed fine at first, but over time, the cracks started to show. After years of giving it your all—reading books, trying counseling, and praying for change—you realized it was time to move on.

The problem wasn’t you. It wasn’t even entirely your ex. The problem was settling for less than extraordinary from the start.

This website is for people who want something different. If you’re ready to find your last first kiss, to meet the one person you want to share the rest of your life with, you’ve come to the right place.

Explore the resources, courses, and coaching I’ve created to help you move forward with clarity, confidence, and purpose. Let’s make this next chapter of your life the best one yet.

Ready To Upgrade Your Love Life?

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